Diesel prezentuje oryginalną kampanię na jesień/zimę 2021

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Glenn Martens zaprezentował swoją pierwszą kampanię FW21 dla Diesela. W świecie, który jest fizycznie przesycony możliwościami wyboru, Diesel przedstawia sklep, w którym jedynymi realnymi opcjami dla codziennych potrzeb widza są produkty DIESEL. 

Hiperikonografia wzmacnia zabawny, popowy wpływ. Klientów sklepu otaczają kolorowe rozmaitości, udawane cenowe promocje i nadrzędna winieta znanego, powszechnego konsumpcjonizmu. Podczas gdy alejki przepełnione są podstawowymi produktami takimi jak detergenty do prania, zupy w puszkach i krojony chleb, pojawia się zabawny, a zarazem ironiczny akcent — wszystko jest sygnowane marką DIESEL.

Spójrz na zdjęcia najnowszej kampanii:

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

 

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

DIESEL jesień/zima 2021

Dyrektor kreatywny Diesel: Glenn Martens
Dyrektor artystyczny: Christopher Simmonds
Fotograf i reżyser: Johnny Dufort
Stylista: Ursina Gysi

 

 

 

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